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Freedom Fuels was established by Matthew and Andrew Morland when they merged a number of family related companies.

Freedom Fuels began as 11 retail sites and approximately 50 employees and has grown to become one of the leading independent fuel importers and wholesalers in South East Queensland with a growing branded retail network.

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Freedom Fuels directly employs over 340 people within our organisation, the majority of whom work at the company owned and operated retail sites and are supported by a Brisbane based head office team.
 

The Freedom business units are supported by an import fuel terminal in Brisbane and through our partnership arrangements in other locations marketing almost 1 billion litres of fuel per annum to customers from the Gippsland in Victoria to coal miners in the Bowen Basin, Queensland and all areas in between.

In December 2012, the Freedom business was wholly acquired by Idemitsu Kosan Co Ltd, a company listed on the Japanese stock exchange.